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Board & Investor Materials

Overview​

This playbook provides templates and guidelines for board meetings, investor updates, and stakeholder communications. These materials follow industry best practices for corporate governance and investor relations.

Owner: CEO (Lukman Ibrahim)
CFO Support: Abdulwahab A
Last Updated: December 2024


Board Meeting Framework​

Meeting Cadence​

Meeting TypeFrequencyDurationAttendees
Board MeetingQuarterly2-3 hoursBoard + C-suite
Board CallMonthly30-60 minBoard + CEO
Committee MeetingsAs needed1 hourCommittee members
Annual MeetingAnnuallyHalf dayAll stakeholders

Standard Agenda (Quarterly Board Meeting)​

TimeTopicPresenterDuration
0:00Call to Order & Approval of MinutesChair5 min
0:05CEO UpdateLukman Ibrahim20 min
0:25Financial ReviewAbdulwahab A (CFO)20 min
0:45Product & TechnologyEric (CTO)15 min
1:00Sales & MarketingJerone Lebadie (CMO)15 min
1:15OperationsDr. Loveday (COO)10 min
1:25Break-10 min
1:35Strategic DiscussionAll30 min
2:05Committee ReportsCommittee Chairs15 min
2:20Executive SessionBoard only20 min
2:40Action Items & CloseChair10 min

Quarterly Board Deck Template​

Slide Structure (20-25 slides)​

Section 1: Executive Summary (3 slides)​

Slide 1: Quarter Highlights

QUARTER HIGHLIGHTS - Q[X] 2026

KEY WINS
β€’ [Win 1 - e.g., "Signed 5 new enterprise customers"]
β€’ [Win 2 - e.g., "Launched Traquiva mobile app"]
β€’ [Win 3 - e.g., "Achieved 95% customer retention"]

KEY CHALLENGES
β€’ [Challenge 1]
β€’ [Challenge 2]

DECISIONS NEEDED
β€’ [Decision 1]
β€’ [Decision 2]

Slide 2: Scorecard

QUARTERLY SCORECARD

| Metric | Target | Actual | Status |
|--------|--------|--------|--------|
| Revenue | €[X] | €[X] | 🟒/🟑/πŸ”΄ |
| New Customers | [X] | [X] | 🟒/🟑/πŸ”΄ |
| MRR | €[X] | €[X] | 🟒/🟑/πŸ”΄ |
| Churn | [X]% | [X]% | 🟒/🟑/πŸ”΄ |
| NPS | [X] | [X] | 🟒/🟑/πŸ”΄ |
| Cash | €[X] | €[X] | 🟒/🟑/πŸ”΄ |
| Headcount | [X] | [X] | 🟒/🟑/πŸ”΄ |

Slide 3: Key Metrics Trend

[Chart showing 4-quarter trend of key metrics]
- Revenue
- Customers
- MRR
- Cash

Section 2: Financial Performance (5 slides)​

Slide 4: P&L Summary

PROFIT & LOSS - Q[X] 2026

| Line Item | Q[X] Actual | Q[X] Budget | Variance | YTD |
|-----------|-------------|-------------|----------|-----|
| Revenue | €[X] | €[X] | [X]% | €[X] |
| COGS | €[X] | €[X] | [X]% | €[X] |
| Gross Profit | €[X] | €[X] | [X]% | €[X] |
| OpEx | €[X] | €[X] | [X]% | €[X] |
| EBITDA | €[X] | €[X] | [X]% | €[X] |

Slide 5: Revenue by Product

REVENUE BY PRODUCT

| Product | Q[X] | vs Budget | vs Prior Q | YTD |
|---------|------|-----------|------------|-----|
| CheckMet | €[X] | [X]% | [X]% | €[X] |
| Traquiva | €[X] | [X]% | [X]% | €[X] |
| Software | €[X] | [X]% | [X]% | €[X] |
| Academy | €[X] | [X]% | [X]% | €[X] |
| **Total** | €[X] | [X]% | [X]% | €[X] |

Slide 6: Cash Position

CASH & RUNWAY

Beginning Cash: €[X]
+ Operating Cash Flow: €[X]
- CapEx: €[X]
= Ending Cash: €[X]

Monthly Burn: €[X]
Runway: [X] months

[Cash waterfall chart]

Slide 7: Key Financial Metrics

UNIT ECONOMICS

| Metric | Current | Target | Trend |
|--------|---------|--------|-------|
| CAC | €[X] | €[X] | ↑/↓ |
| LTV | €[X] | €[X] | ↑/↓ |
| LTV:CAC | [X]:1 | 3:1 | ↑/↓ |
| Payback | [X] mo | 12 mo | ↑/↓ |
| Gross Margin | [X]% | 70% | ↑/↓ |

Slide 8: Forecast Update

FULL YEAR FORECAST

| Metric | Original | Current | Change |
|--------|----------|---------|--------|
| Revenue | €[X] | €[X] | [X]% |
| Gross Profit | €[X] | €[X] | [X]% |
| EBITDA | €[X] | €[X] | [X]% |
| Headcount | [X] | [X] | [X] |

Section 3: Product & Technology (4 slides)​

Slide 9: Product Highlights

PRODUCT HIGHLIGHTS - Q[X]

CheckMet (Owner: Abdulwahab A)
β€’ [Key release/milestone]
β€’ [Customer feedback]
β€’ Next quarter: [Priority]

Traquiva (Owner: Lukman Ibrahim)
β€’ [Key release/milestone]
β€’ [User growth]
β€’ Next quarter: [Priority]

ACADEMY (Owner: Huzaifa)
β€’ [Cohort results]
β€’ [Placement rate]
β€’ Next quarter: [Priority]

SOFTWARE SOLUTIONS (Owner: Eric)
β€’ [Projects delivered]
β€’ [Pipeline]
β€’ Next quarter: [Priority]

Slide 10: Roadmap Progress

ROADMAP PROGRESS

[Gantt chart or timeline showing:]
- Completed milestones
- In-progress items
- Upcoming priorities
- Any delays/changes

Slide 11: Technology & Infrastructure

TECHNOLOGY UPDATE

Platform Health:
β€’ Uptime: [X]%
β€’ Response time: [X]ms
β€’ Security incidents: [X]

Key Initiatives:
β€’ [Initiative 1] - [Status]
β€’ [Initiative 2] - [Status]

Technical Debt: [Status]

Slide 12: Product Metrics

PRODUCT METRICS

| Product | Users | DAU/MAU | NPS | Churn |
|---------|-------|---------|-----|-------|
| CheckMet | [X] | [X]% | [X] | [X]% |
| Traquiva | [X] | [X]% | [X] | [X]% |

Section 4: Go-to-Market (4 slides)​

Slide 13: Sales Performance

SALES PERFORMANCE

Pipeline: €[X] (vs €[X] target)
Win Rate: [X]% (vs [X]% target)
Sales Cycle: [X] days (vs [X] target)

New Customers: [X]
Expansion Revenue: €[X]
Churned Revenue: €[X]

[Pipeline funnel visualization]

Slide 14: Customer Metrics

CUSTOMER METRICS

Total Customers: [X]
Net Revenue Retention: [X]%
Gross Retention: [X]%
Logo Churn: [X]%

Customer Health:
β€’ Healthy: [X]%
β€’ At Risk: [X]%
β€’ Critical: [X]%

Slide 15: Marketing Performance

MARKETING PERFORMANCE

| Channel | Leads | MQLs | SQLs | Cost/Lead |
|---------|-------|------|------|-----------|
| Organic | [X] | [X] | [X] | €[X] |
| Paid | [X] | [X] | [X] | €[X] |
| Events | [X] | [X] | [X] | €[X] |
| Referral | [X] | [X] | [X] | €[X] |

Brand Metrics:
β€’ Website traffic: [X]
β€’ Social followers: [X]
β€’ Share of voice: [X]%

Slide 16: Key Wins & Losses

KEY WINS
β€’ [Customer name] - €[X] ARR - [Why we won]
β€’ [Customer name] - €[X] ARR - [Why we won]

KEY LOSSES
β€’ [Prospect] - €[X] potential - [Why we lost]
β€’ [Churned customer] - €[X] ARR - [Why they left]

LESSONS LEARNED
β€’ [Insight 1]
β€’ [Insight 2]

Section 5: Operations & Team (3 slides)​

Slide 17: Team Update

TEAM UPDATE

Headcount: [X] (vs [X] plan)
β€’ Engineering: [X]
β€’ Sales & Marketing: [X]
β€’ Operations: [X]
β€’ G&A: [X]

Key Hires: [Names, roles]
Open Positions: [X]
Attrition: [X]%

Employee NPS: [X]

Slide 18: Operational Metrics

OPERATIONAL METRICS

Support:
β€’ Tickets: [X]
β€’ Response time: [X] hrs
β€’ CSAT: [X]/5

Delivery (Software):
β€’ Projects delivered: [X]
β€’ On-time: [X]%
β€’ Client satisfaction: [X]/5

Academy:
β€’ Students enrolled: [X]
β€’ Completion rate: [X]%
β€’ Placement rate: [X]%

Slide 19: Risk & Compliance

RISK UPDATE

| Risk | Status | Mitigation |
|------|--------|------------|
| [Risk 1] | 🟒/🟑/πŸ”΄ | [Action] |
| [Risk 2] | 🟒/🟑/πŸ”΄ | [Action] |
| [Risk 3] | 🟒/🟑/πŸ”΄ | [Action] |

Compliance:
β€’ GDPR: [Status]
β€’ Data security: [Status]
β€’ Legal matters: [Status]

Section 6: Strategic Discussion (3 slides)​

Slide 20: Strategic Priorities

STRATEGIC PRIORITIES - NEXT QUARTER

1. [Priority 1]
- Objective: [What]
- Owner: [Who]
- Success metric: [How measured]

2. [Priority 2]
- Objective: [What]
- Owner: [Who]
- Success metric: [How measured]

3. [Priority 3]
- Objective: [What]
- Owner: [Who]
- Success metric: [How measured]

Slide 21: Discussion Topics

TOPICS FOR BOARD DISCUSSION

1. [Topic 1]
- Context: [Background]
- Options: [A, B, C]
- Recommendation: [X]
- Decision needed: [Yes/No]

2. [Topic 2]
- Context: [Background]
- Options: [A, B, C]
- Recommendation: [X]
- Decision needed: [Yes/No]

Slide 22: Decisions & Action Items

DECISIONS REQUESTED

1. [Decision 1]
2. [Decision 2]

ACTION ITEMS FROM LAST MEETING

| Item | Owner | Due | Status |
|------|-------|-----|--------|
| [Item 1] | [Name] | [Date] | βœ…/πŸ”„/⬜ |
| [Item 2] | [Name] | [Date] | βœ…/πŸ”„/⬜ |

Monthly Investor Update Template​

Email Format​

Subject: SkyMirror Monthly Update - [Month] 2026

Dear Investors,

HIGHLIGHTS
β€’ [Highlight 1 - most important win]
β€’ [Highlight 2]
β€’ [Highlight 3]

METRICS SNAPSHOT
| Metric | This Month | Last Month | Target |
|--------|------------|------------|--------|
| MRR | €[X] | €[X] | €[X] |
| Customers | [X] | [X] | [X] |
| Cash | €[X] | €[X] | - |
| Runway | [X] mo | [X] mo | 18+ mo |

PRODUCT
β€’ CheckMet: [1-2 sentence update]
β€’ Traquiva: [1-2 sentence update]
β€’ Academy: [1-2 sentence update]
β€’ Software: [1-2 sentence update]

TEAM
β€’ Headcount: [X]
β€’ Key hires: [Names if any]
β€’ Open roles: [X]

CHALLENGES
β€’ [Challenge 1 and what we're doing about it]
β€’ [Challenge 2 and what we're doing about it]

ASKS
β€’ [Specific ask - intro, advice, etc.]

NEXT MONTH PRIORITIES
1. [Priority 1]
2. [Priority 2]
3. [Priority 3]

Thank you for your continued support.

Best regards,
Lukman Ibrahim
CEO, SkyMirror

Investor Data Room Structure​

Folder Organization​

πŸ“ SkyMirror Data Room
β”œβ”€β”€ πŸ“ 1. Company Overview
β”‚ β”œβ”€β”€ Executive Summary.pdf
β”‚ β”œβ”€β”€ Company Pitch Deck.pdf
β”‚ β”œβ”€β”€ One-Pager.pdf
β”‚ └── Team Bios.pdf
β”œβ”€β”€ πŸ“ 2. Financials
β”‚ β”œβ”€β”€ Financial Model.xlsx
β”‚ β”œβ”€β”€ Historical Financials.pdf
β”‚ β”œβ”€β”€ Monthly P&L (Last 12 months).xlsx
β”‚ └── Cap Table (NDA Required).xlsx
β”œβ”€β”€ πŸ“ 3. Legal
β”‚ β”œβ”€β”€ Certificate of Incorporation.pdf
β”‚ β”œβ”€β”€ Articles of Association.pdf
β”‚ β”œβ”€β”€ Shareholder Agreement (NDA Required).pdf
β”‚ └── Material Contracts Summary.pdf
β”œβ”€β”€ πŸ“ 4. Product
β”‚ β”œβ”€β”€ Product Roadmap.pdf
β”‚ β”œβ”€β”€ Product Demo Video.mp4
β”‚ β”œβ”€β”€ Technical Architecture.pdf
β”‚ └── Competitive Analysis.pdf
β”œβ”€β”€ πŸ“ 5. Customers
β”‚ β”œβ”€β”€ Customer List (Anonymized).pdf
β”‚ β”œβ”€β”€ Case Studies.pdf
β”‚ β”œβ”€β”€ NPS Survey Results.pdf
β”‚ └── Testimonials.pdf
β”œβ”€β”€ πŸ“ 6. Market
β”‚ β”œβ”€β”€ Market Analysis.pdf
β”‚ β”œβ”€β”€ TAM/SAM/SOM Analysis.pdf
β”‚ └── Industry Reports.pdf
└── πŸ“ 7. Team
β”œβ”€β”€ Organization Chart.pdf
β”œβ”€β”€ Key Hire Profiles.pdf
└── Advisory Board.pdf

Board Governance​

Board Composition (Target)​

SeatTypeStatusNotes
1Founder/CEOFilledLukman Ibrahim
2FounderFilled[Co-founder]
3InvestorPost-SeedLead investor
4IndependentYear 2Industry expert
5IndependentYear 3Finance/governance

Board Committees (Post-Series A)​

CommitteePurposeMembers
AuditFinancial oversight2 Independent + CFO
CompensationExecutive pay, equity2 Independent + CEO
NominatingBoard composition2 Independent + 1 Founder

Board Observer Rights​

Investors with observer rights may attend board meetings but cannot vote.


Meeting Preparation Checklist​

2 Weeks Before​

  • Confirm meeting date/time with all attendees
  • Book meeting room or video conference
  • Begin drafting board deck

1 Week Before​

  • Complete board deck draft
  • CEO review and approval
  • Distribute board package to directors
  • Confirm attendance

2 Days Before​

  • Final deck updates
  • Prepare any supplementary materials
  • Test video/audio equipment
  • Brief presenters

Day Of​

  • Arrive early / test technology
  • Have backup copies of materials
  • Designate note-taker
  • Record action items in real-time

Within 1 Week After​

  • Distribute meeting minutes
  • Send action item tracker
  • Follow up on decisions needed
  • Schedule next meeting

Document Version: 1.0
Last Updated: December 2024
Owner: CEO (Lukman Ibrahim)
Review Cycle: Quarterly